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07 Jun

The Most Common Nonprofit Management Problems and How to Solve Them

Nonprofit Management

Is there a power struggle between your executive director and the board? Is your board just not engaged enough? Learn about the three most common nonprofit management problems and how to solve them! Key Points from the Video: 3 Most Common Nonprofit Management Problems and How to Solve Them Problem […]

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17 Dec

Odenwald Provides Insight into Social Media Usage During the Pandemic

About Odenwald Strategies, Small Business PR & Marketing

These are excerpts from the article “Dowagiac businesses turn to social media to boost business,” written by Max Harden, published by the Dowagiac Daily News on December 17, 2020. Laura Odenwald, owner of Odenwald Strategies, LLC, spoke to small business owners and professionals about 2020 social media trends in January, […]

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13 Nov

How to Prepare Your Nonprofit for Giving Tuesday

Nonprofit PR & Marketing

Giving Tuesday, a global day for supporting nonprofit organizations, is right around the corner! Learn about the most important things you need to do to ensure that your nonprofit is successful.   For those of you that aren’t familiar…Giving Tuesday was created in 2012 to encourage people to do good […]

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13 Oct

Misconceptions about Public Relations

Nonprofit PR & Marketing, Public Relations Best Practices

There are so many misconceptions about public relations out there! Let me break it down for you and bust some of the most common myths.   Key Points from the Video: Misconceptions about Public Relations 1. PR is just putting out press releases. Media relations is just one aspect of […]

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12 May

Why Your Nonprofit Needs Public Relations

Nonprofit PR & Marketing

Nonprofit Marketing is a term that doesn’t make a whole lot of sense! Watch the video below to better understand the difference between public relations and marketing…and why your nonprofit needs to focus on PR!   Video Summary: Why Your Nonprofit Needs Public Relations Public Relations focuses on building and […]

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05 May

Best Qualities in a Board President

Nonprofit Management

The board president is a key position on any nonprofit. Even more so if your organization doesn’t have an executive director or other paid staff. This video details the top 5 best qualities to look for in a successful board president!   Key Points from the Video: Best Qualities in […]

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28 Apr

What is Public Relations for Nonprofits

Nonprofit PR & Marketing, Public Relations Best Practices

Just what is public relations for nonprofits, exactly? Get a better understanding of the term in the video below.   Key Points from the Video: What is Public Relations for Nonprofits In short, public relations is about relationships (duh). But here’s the official definition: Public Relations is the management function […]

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21 Apr

How to Select Board Members for Your Nonprofit

Nonprofit Management

Every board member should be expected to give their time, talent, and treasure to your organization. This video shows you how to select board members for your nonprofit, with a checklist of the top 7 ways to diversify the talent on your board. Key Points from the Video: How to […]

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24 Jan

Laura Odenwald guest speaker on social media, marketing at Dowagiac Chamber

About Odenwald Strategies, Small Business PR & Marketing

Published Thursday, January 23, 2020 by Leader Publications. Read the original story by Hannah Holliday here.  DOWAGIAC — Small business owners shared a meal, laughs and group discussion during a lesson on social media trends for small businesses in 2020. At the Greater Dowagiac Chamber of Commerce’s Lunch and Learn […]

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30 Oct

Odenwald Strategies Rebrand and Updates

About Odenwald Strategies

Hello again! I’ve been a bit M.I.A. for a while because I had my first child, a sweet baby boy, in December 2018. I spent about six months on maternity leave and slowly started ramping my business back up these last few months. I’m back into the full swing of […]

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Recent Blog Posts

  • The Most Common Nonprofit Management Problems and How to Solve Them
  • Odenwald Provides Insight into Social Media Usage During the Pandemic
  • How to Prepare Your Nonprofit for Giving Tuesday
  • Misconceptions about Public Relations

Blog Categories

  • About Odenwald Strategies
  • Nonprofit Management
  • Nonprofit PR & Marketing
  • Public Relations Best Practices
  • Small Business PR & Marketing
  • Website Management and Design

Latest on Instagram

What being a work from home mama looks like...some What being a work from home mama looks like...sometimes, anyway! 
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#mompreneurlife  #prconsultant #nonprofitstrategist
Ensuring your #nonprofit has a board and executive Ensuring your #nonprofit has a board and executive director that work well together is sometimes easier said than done! The board must strike a balance between the extremes of being micro-managing vs. being just a rubber stamp for the director. Here are the top three most common #nonprofitmanagement problems and how to solve them! Catch the entire video at the link in my bio under latest blog posts. 
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#prconsultant #nonprofitconsultant #nonprofitleadership 
#nonprofitsofinstagram
It feels so good to be vaccinated and able to meet It feels so good to be vaccinated and able to meet with my clients in person again! ....And to have a reason to dress up!  #prconsultant #vaxxedandrelaxed #pinkblazer
#GivingTuesday is just two weeks away! Is your #no #GivingTuesday is just two weeks away! Is your #nonprofit prepared? Here are the most important things you can do to have a successful online fundraising day! Check out the full video at the link in my bio. 
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#nonprofits #nonprofitorganizations #notforprofit #501c3
#npo #nonprofitorg #nonprofitlife #charities #charitablefoundation
#nonprofitleadership #nonprofitmanagement #nonprofitmarketing #dogood 
#philanthropy #changemakers #nonprofitsofinstagram #supportnonprofits
#nonprofitwork #nonprofitsupport #nonprofitconsultant #nonprofitcoach
#nonprofitstrategist #publicrelations #prconsultant #publicrelationsconsultant #prstrategy
#publicrelationsstrategist #prstrategist
One of the biggest myths about public relations is One of the biggest myths about public relations is that it's all about spin, or essentially being dishonest. This is definitely not true. One of the most important factors in handling a crisis is being honest with the public. Check out my video at the link in my bio to learn more about what PR truly is!
There are so many misconceptions about public rela There are so many misconceptions about public relations out there. Let me break it down for you and bust some of the most common myths! Check out the full video on my website (link in bio).
A frequent evening treat for myself these days is A frequent evening treat for myself these days is tea and cookies. Right now I'm planning my tasks for the week ahead. I've got some improvement to do with my cookie decorating skills though! Hope everyone is having a great weekend.
I am having such a hard time staying motivated the I am having such a hard time staying motivated these days! Anyone else having that problem? Not sure what to do about it, other than to just keep swimming! In the meantime, enjoy this photo of two families of geese with baby goslings.
I got this idea from Joe Pulizzi's book, Content I I got this idea from Joe Pulizzi's book, Content Inc. As a #PR pro who loves strategic planning, I knew I had to do this for my family too. I'm sure we won't hit all the marks everyday, but having it in our kitchen is a constant reminder of our purpose and aspirations. .
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#prconsultant #prstrategist #prstrategy #strategicplanning #mompreneur #smallbizowner #mission #missionstatement #corevalues #vision #nonprofitconsultant #smallbusinessconsultant #dogood #bethechange

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  • Laura Odenwald, APR
  • Odenwald Strategies, LLC
  • laura@odenwaldstrategies.com

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