Just what is public relations for nonprofits, exactly? Get a better understanding of the term in the video below. Key Points from the Video: What is Public Relations for Nonprofits In short, public relations is about relationships (duh). But here’s the official definition: Public Relations is the management function...
Many people, including myself from time to time, use the terms public relations and marketing interchangeably. While there are many similarities, it’s important to know that they are separate fields with separate programs of study. Defining Public Relations Public Relations is the management function that establishes and maintains mutually beneficial...
APR stands for Accreditation in Public Relations and it is an internationally recognized professional designation that fewer than two percent of public relations practitioners possess! The process to earn your APR is rigorous and includes presenting a portfolio to a panel of three accredited peers and sitting for a national...